SMB

Southwest Michigan Beauty School

Sturgis, Michigan Private for-profit Less than 2-year Town

Overview

Located in Sturgis, Michigan, Southwest Michigan Beauty School is a private for-profit career and technical school. The campus sits in a town setting. It enrolled 14 students in fall 2024.

Southwest Michigan Beauty School offers certificates across 1 program, the largest being Cosmetology. It awarded 11 degrees and certificates in 2024-25.

The school has an open admission policy. 100% of full-time first-year students return for a second year. The student-to-faculty ratio is 20 to 1.

Mission

MISSION STATEMENT At Southwest Michigan School, we strive to provide our students with the education necessary to not only pass the state licensing exam, but also become proficient in the Cosmetology, Manicuring, or Cosmetology Instructor program. Our goal is to help our students reach their maximum potential through our programs by developing their skills in business and customer service for a successful career. SWMBS will prepare you to graduate your course, pass your State of Michigan exam, and be ready to seek gainful employment.

Mission statement as reported by Southwest Michigan Beauty School

Key figures

Open

Admission policy

Students enrolled

100%

First-year retention

Degrees and certificates awarded, 2024-25

Programs and majors

20:1

Student-to-faculty ratio

Free, no obligation

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Delivery modes

Campus

Program levels

Certificate

Programs and majors offered 1

Graduate counts are degrees and certificates awarded in each program between July 2024 and June 2025. Largest fields are listed first.

Culinary, Cosmetology and Personal Services 1

Cosmetology Certificate 11 graduates

Admissions

Admission policy: Open admission

Outcomes

Retention is for students who started in fall 2023 and returned in fall 2024.

First-year retention, full-time students: 100%
Student-to-faculty ratio: 20:1

Degrees and certificates awarded

Awards conferred between July 1, 2024 and June 30, 2025.

Certificates under 1 year: 6
Certificates of 1 to 2 years: 5

Enrollment

Students, fall 2024: 14
Undergraduates, fall 2024: 14
Full-time, fall 2024: 100%
Students over the full 2024-25 year: 21
Full-time, 2024-25: 100%
Size category: Under 1,000 students

Student body

Share of all students enrolled during 2024-25. Small groups can round to zero and are not listed.

Women: 100%
Men: 0%
White: 76%
Hispanic or Latino: 14%
Two or more races: 10%

Online and flexible learning

Distance education in 2024-25.

Students studying fully online: 0%
Students taking some online courses: 0%

Campus and services

Setting: Town
Academic calendar: Four-one-four plan
President: Reyna Perez
Services and opportunities: Academic and career counseling, Student employment services
For veterans and service members: Yellow Ribbon Program